Are You Really Listening to Your Customers?
Too many companies still ask customers to fill out surveys after an interaction-then call it a “Voice of the Customer” program. But according to new research, more than half of all customer feedback never makes it into those survey boxes. That feedback is often already being provided in live chats, phone calls, and service messages, but it’s rarely [.] The post Are You Really Listening to Your Customers? appeared first on CEOWORLD magazine.
